A Thai horror film shot on the iPhone 13 Pro in low light by the acclaimed director of "Shutter" and "Alone," Parkpoom Wongpoom. Inspired by true events, comes a hallucinatory tale of karmic revenge. After a robbery-gone-wrong, two teens attempt to lay low at a local ghost mask festival, only to learn that there’s no hiding from your sins… no matter what mask you wear.

We shot the entire film in low light settings, while demonstrating key product features. Resulting in a perfect blend of horror and Thai beliefs that proved what iPhone was truly capable of.

Launched at the most haunted billboard in Bangkok - The Ghost Tower.

The 22-minute film follows two teens on the run after a robbery goes wrong, disguised in ghost masks. Shot entirely on iPhone, the karma-centric story was inspired by the little-known tradition of Phi Ta Khon, an annual festival in rural Thailand where locals wear ghost masks and believe spirits walk amongst them. 

Macro

Low Light

Cinematic Mode

1 Graphite Pencil

1 Gold, 1 Silver, 2 Bronze

3 Gold, 1 Silver, 1 Bronze

2 Webby Winner

1 Gold

1 Gold + Grand Prix

2 Gold

1 Silver, 2 Bronze

1 Shortlisted

Brand - Apple

Agency - TBWA\Media Arts Lab APAC

Production Company - Hub Ho Hin Bangkok

Director - Parkpoom Wongpoom

Director of Photography - Naruphol Chokanapitak

BTS Director - Pat Boonnitipat

Music Company - Chatchai Pongprapaphan