CAREFREE "WE HUSTLE"
The campaign shines a light on "the journey rather than the result," the "how" rather than the "what." Three unique women were chosen to tell their hustle stories rooted in being passionate about things that interest them while leveraging their talents to create something impactful.
CREDITS
Brand - Carefree
Agency - Mullenlowe US
Illustrator - Andreea Robescu